The philosophy of the essential
Minimalism for us is not the same as simplicity. Few details and colors are compensated by the expressiveness of the form, clarity of composition and conciseness. Minimalism arose as a continuation of constructivism and functionalism, exists in parallel with hi-tech aesthetics and is closely associated with the development of art and technology of the late 20th and early 21st centuries.
Minimal jewelry accentuates your look, highlighting your essence. Due to its simplicity and functionality, it fits any outfit and style. The focus is on a single detail without any complex combinations. Minimal jewelry expresses a renunciation of reckless consumption, ostentatious luxury and materialism.
Despite the essentiality, our jewelry is not thin little circles or flat, two-dimensional geometry. We prefer volume and character, streamlined and expressive shapes. We convey the minimal aesthetic through impeccably polished silver and rhodium plating, which gives the precious metal a grayish hues, with reference to hi-tech, futurism and constructivism. To avoid monotony, we focus on the play of colors, which creates bright accents and contrasts. All the designs are perfectly combined with each other, so that, by treating yourself to a new ring or earrings, you can perfectly mix it with jewelry you have at home.
We believe that in wearing jewelry with clean and minimal lines, a special philosophy of life emerges, in which the conscious rejection of all that is superfluous helps to better understand oneself, to express the true essence of things. From this point of view, jewelry does not change, but only complements the look, emphasizing its natural beauty.
